Digital Transformation

Commentary on enterprise technology and it's impact on marketers

Enter the Privacy Network?

Rocked by a never-ending series of scandals, Facebook has a plan to re-invent themselves in a privacy conscious world. Except no-one trusts them to pull it off.

The Opportunity Cost of Internet Explorer

Microsoft made headlines a few weeks ago when they denigrated Internet Explorer and Office 2019. Alas, migrating to newer versions isn't always possible.

Emerging from the Shadow

Before IT departments can embrace the changing workplace, business users must understand the security and compliance landscape facing the modern enterprise.

Blue meets Red

IBM are increasingly irrelevant after a century at the forefront of technology. Their desperate purchase of Red Hat will do little to win back mindshare.

Igniting the Future of Productivity

Microsoft's customer conference may not have grabbed the headlines, but it did demonstrate changing priorities within this giant of enterprise computing.

The Weakest Link

Everyone hates passwords. They're vulnerable to hackers and hard to remember. Now tech firms are trying to get rid of them entirely.

Creatures of Habit

Change management is the hardest part of any digital transformation program. Why is achieving widespread user adoption so difficult to achieve?

An SMB's Life in the Cloud

Small businesses are looking to migrate to the cloud, even if for many a full migration is not yet possible. It's time to address their concerns.

The Slow Death of the Telephone

Few millennials have a landline at home. Soon they won't have one at work either if PwC are to be believed.

Microsoft struggle to escape the past

Microsoft’s latest acquisition shows that they’ve changed significantly in the past decade. The backlash against it exposes the limitations of consumer perceptions.